backed by research
why our messages matter
at once a day co., we believe small acts can make a big impact — especially when they’re grounded in real science. Behind every message we share is a thoughtful blend of psychology, behavioural science, and wellbeing research designed to help shift your mindset, lift your mood, or simply meet you where you are.
We’re not just guessing what feels good — we’re using what works.
behavioural science
our content is shaped by the science of micro-habits and nudging — proven approaches to creating meaningful change without overwhelm. Small, intentional cues can spark awareness, shift behaviour, and gently guide us in a better direction.
think:
→ gentle nudges that support action
→ habit stacking made simple
→ cues that reduce decision fatigue
positive psychology
we draw from the field of positive psychology — the science of what helps people thrive — to craft messages that build hope, resilience, and self-compassion. Research shows even brief moments of reflection or affirmation can boost emotional wellbeing.
you’ll see:
→ language that uplifts, not pressures
→ reminders to focus on what’s going well
→ encouragement to pause, breathe, and realign
neuroscience of motivation
ee consider how the brain responds to reward, repetition, and emotional cues. Whether it’s a phrase that sparks momentum or a calming reminder in a hectic moment, our words are designed to work with your nervous system, not against it.
our messages:
→ create mini dopamine rewards
→ support repetition, which rewires thought patterns
→ encourage calm over chaos
sociological insight
we recognise the invisible load many people carry — especially caregivers, parents, and women. Some days you need a spark. Other days, you need to feel seen. Our messages honour both.
you’ll notice:
→ language that validates
→ acknowledgement of emotional labour
→ permission to rest, reset, or rise — on your terms
they might be small words.
but they’re backed by big thinking.
and they just might be what you needed to hear today.